Project overview

We migrated Frugal Cabinets Online from WordPress/WooCommerce to Shopify, creating a streamlined ecommerce foundation for its catalog of more than 25,000 ready-to-assemble cabinet products.

The project paired the platform migration with improvements to usability and product discovery, AI-generated product imagery, SEO content, and performance marketing. Within three months, the store achieved 20x ROAS and a 50% increase in engagement.

Client challenges & requirements

Frugal Cabinets Online needed a reliable ecommerce foundation capable of supporting a large product catalog, while making it easier for customers to navigate the store and find the right products.

  • Migrate the store from WordPress/WooCommerce to Shopify and support more than 25,000 cabinet products.
  • Improve website usability and product discovery across the large catalog.
  • Create AI-powered product imagery and strengthen SEO content.
  • Scale paid advertising and performance marketing.

Project solution

We migrated the WordPress/WooCommerce store to Shopify and built a streamlined shopping experience to support Frugal Cabinets Online’s 25,000+ ready-to-assemble cabinet products. The solution combined improved usability and product discovery with AI-generated product imagery, SEO content, and performance marketing. Within three months, the project delivered 20x ROAS and a 50% increase in engagement.

x

ROAS within three months

,000+

Cabinet products supported

%

Increase in engagement

Months to achieve results